Providing marketing services to Jostens reps since 1985
YourSchool is a bi-monthly newsletter you send to your customers. But you don't write it, you don't print it, you don't fold it, you don't label it or pretty much do anything to it but mail it. We do it all for you.
This newsletter is ideal for the busy rep who wants to keep his face and name in front of his customers and prospects on a consistent basis all year long but does not have the time or the expertise to create one.
A brochure is a one-time sales piece. You drop it off once to a customer or prospect and it sells one specific thing. It does nothing to improve your overall image with your customers and prospects. They see it as you trying to sell them something.
You mail it out consistently and it sells you. Your customers and prospects see it as you sharing ideas and advice to them and their school. They see you as the caring expert in their schools.
You send it to your customers to let them know that you are knowledgeable in all areas of leadership, management, education as well as your products and services.
You send it out to your prospects to let them know that you are out there assisting your customers to become the best administrators that they can be and that you want to do the same for them. Even if they have made the unwise decision to not be your customer at this time. You let them know that you are still out there and would be the ideal person for them to bring onboard as a valuable member of their team.
We think the Jostens Marketing department does a superb job in developing marketing products and promotional materials for Jostens. Our goal is to promote YOU!We want to be your marketing department. We want to make you look good! That's our complete goal.
We give you lots of ways to do it but our YourSchool newsletter is the number one thing you can do to promote yourself on a consistent basis in your entire territory.
It makes you "THE EXPERT" in your territory.
It promotes Jostens products and YOUR services.
It builds relationships in your customer schools. • Your face, your name, your message show up on a regular basis to all your customers and prospects! It opens prospect doors.
No more "cold" calls. You save money and improve cash flow!
We print in large quantities so even though YourSchool is personalized, you still get the low price discount of printing more than 3,000 copies.
The first copy is $50 each issue. This charge covers the writing, personalization and setup each issue. (There are five issues each year.)
Each additional copy is $1.75 in full color. That means that if you sent it to 50 schools, your total cost would be only $137.50. To send it to 100 schools would cost $225. The more you send the less each copy costs.
You will send no money! We will charge your monthly subscription to YourSchool to your Jostens Sales Account. Overdraft sales reps will need manager approval which we have never had turned down. Just call us and we'll set it up.
Call Jim at 800-755-5662